MULTI-LOCATIONAL
CAPACITY ADDITION
Most corporates create capacity cautiously.
So when Kajaria grew its capacity by 10.60 MSM multi-
locationally in 24 months, most observers expected
consolidation to follow.
But then Kajaria never looks back.
So Kajaria did what Kajaria does best. The Company
invested
`
850 million in 2013-14 to add 5.60 MSM (14%
addition of its March 2013 base) across its North and West
locations.
And then … it engaged in the implementation of another
7.50 MSM capacity (expected to be operational in the first
half of 2014-15). And announced a plan to add 10 MSM
through greenfield and brownfield initiatives.
The word ‘enough’ is probably the least used at Kajaria.
50%
KAJARIA’S CAPACITY ADDITION PLANS IN
THE NEXT TWO YEARS (OVER ITS MARCH
2014 CAPACITY).
The word ‘enough’ is probably
the least used at Kajaria.
5
Annual Report 2013-14
